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In a world overflowing with information, customers don’t have time for complicated brand messages. Donald Miller’s Building a StoryBrand offers a refreshingly simple approach to cut through the noise and connect deeply with customers by focusing on one powerful principle: make your customer the hero, not your brand.
Elevate your networking skills with our expert network coaching services. Maria equips you with the tools and techniques to maximize your networking efforts.
In my recent deep dive into the book Hype, we explored how brands, companies, and influencers leverage social media and marketing to spark reactions, create hype, and drive people toward certain actions.
In the digital age, where information is constantly flowing and trends shift overnight, the allure of hype can be tempting, and dangerous. Gabrielle Bluestone’s book, Hype: How Scammers, Grifters, and Con Artists Are Taking Over the Internet—and Why We’re Following, digs deep into how scammers exploit our psychology and social media dynamics to draw people into carefully crafted deceptions.
When you’re building a business, it’s easy to get wrapped up in the day-to-day hustle. But as I’ve learned, being actively involved in your local community brings tremendous value, not just to your business, but also to your own growth and perspective.
Don’t miss out on expert tips and real-world strategies to make next year your most successful yet!
As small business owners and professionals, we often ask ourselves, What does it take to elevate my company from good to truly great? Inspired by Jim Collins’ Good to Great, and with insights from our guest speaker, Craig Cooke, founder of C Squared Professional Consulting, this post explores actionable steps to achieve lasting success.
You know the saying “Specific is terrific” by Ivan Misner? This week has truly proven the power behind those words! I had three incredible conversations that allowed me to send more referrals, all because the other parties were crystal clear in what they were looking for.
When Goldman Sachs offers the chance to attend their 10,000 Small Business Sales Clinic, you can bet I’ll clear my schedule. That’s exactly what I did recently when I attended the clinic in Long Beach, CA, and it was well worth it!
If you’ve ever felt stuck, like you’re just on the edge of something big but can’t seem to break through, The Big Leap by Gay Hendricks might offer the clarity you’re looking for. The book’s central concept is about breaking through your “Upper Limit Problem” (ULP) and stepping fully into your “Zone of Genius.”
Stop being disappointed when you don't achieve your goals. The Coaching Network will teach you tools and techniques that will help you get where you want to be more efficiently and effectively.
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